Blog Author:
Christina Plante, Assistant Director, Duke University Career Center

Why Mind Map 

A mind map is a graphical way to represent ideas and concepts and takes brainstorming to the next level. It is visual thinking tool that helps structure information to better analyze, understand, synthesize, recall and generate new ideas. In a mind map, information is structured in a way that mimics more closely how your brain actually works. Since it is an activity that is both analytical and artistic, it allows your brain to activate all its cognitive functions.  

  • Note taking 

  • Brainstorming (individually or in groups) 

  • Problem solving 

  • Studying and memorization 

  • Planning 

  • Presenting information 

  • Gaining insight on complex subjects 

  • Self-awareness  

  • Decision making