Franco's "Eyes On The Prize" exhibit seeks to reference the Pop Art of Andy Warhol and Keith Herring. It is inspired by Franco's commitment to chronicle justice, struggle, and equality. Thus, this series of pieces is ultimately inspired by the Black Lives Matter movement, even as it uses iconic Black fist from the Black Power Movement.
Franco chooses to use women in this series because he is both remembering how women have been great leaders in his personal life, and how women are often marginalized in the larger iconography of civil disobedience and political resistance.
Through his illustration, graphic art, and painting, Franco synthesizes art and activism to form a genre all his own-visual activism. Franco's visual activism embodies his strong urge to create and sustain justice and opens up the space for truth to prevail.